Privacy Policy

Hometrust Remodeling, Inc. — doing business as Hometrust Remodeling

Effective and last updated: July 23, 2026

1. Scope and Overview

Hometrust Remodeling, Inc., doing business as Hometrust Remodeling ("Hometrust," "we," "us," or "our"), respects your privacy. This Privacy Policy explains how we collect, use, disclose, retain, and protect personal information when you visit https://www.hometrustremodeling.com; use our web forms, chat widget, scheduling tools, or other online features; communicate with us by email, telephone, text message, social media, or other channels; request or receive an energy audit, diagnostic test, estimate, home-performance service, insulation or air-sealing work, or related services; participate in a utility-sponsored or rebate program; or otherwise interact with us.

This Policy applies to personal information that Hometrust controls. It does not govern the independent privacy practices of utilities, program administrators, social networks, payment processors, scheduling platforms, or other third parties that operate under their own privacy notices.

Our services are directed primarily to adult homeowners and other adults in Maryland. This Policy is designed to provide a clear and meaningful notice of our practices. It does not ask you to consent to unrelated processing merely by visiting the website.

2. Privacy at a Glance

• We collect contact, scheduling, communication, property, home-performance, utility-program, transaction, and website-use information.
• We use information to respond to inquiries, schedule and perform services, prepare reports and estimates, administer utility or rebate programs, process payments, communicate with you, improve our operations, protect our systems, and market our services where permitted.
• We do not sell personal information for money. We do not sell leads. We do not share mobile phone numbers or text-message opt-in data with third parties or affiliates for their own marketing or promotional purposes.
• Customer-care text messages and promotional text messages use separate consent choices. Consent to promotional texts is optional and is not a condition of purchase.
• You may contact us at info@hometrustremodeling.com or 301-957-6532 to ask questions or exercise applicable privacy rights.

3. Personal Information We Collect

The categories below describe the personal information we may collect. We collect only information that is reasonably relevant to the purposes described in this Policy and the services you request.

Category	Examples	Why We Use It	Typical Recipients
Identifiers and contact information	Name, postal address, service address, email address, telephone number, signature, customer or project identifier, IP address.	Respond to inquiries; identify and communicate with you; schedule visits; prepare contracts, reports, estimates, invoices, warranties, and project records.	CRM, website, email, scheduling and communications providers; subcontractors; professional advisers; utilities or program administrators when needed.
Inquiry, scheduling, and communications information	Service requested, appointment preferences, chat transcripts, form entries, emails, voicemails, call notes, text messages, customer-service history, and communication preferences.	Coordinate appointments; provide customer care; respond to questions; document requests and instructions; send transactional and consented promotional communications.	Communications and scheduling providers, including LeadConnector and Calendly where used; carriers and text-message service providers.
Property, household, and service information	Property address, home type, approximate square footage, year built, occupancy count used for energy modeling, comfort concerns, equipment and appliance details, measurements, diagnostic results, recommendations, scope of work, permits, warranties, and service history.	Perform audits and diagnostic testing; model energy use; identify improvements; prepare reports, estimates, and work scopes; perform and verify work; support warranties and quality assurance.	Employees and subcontractors; testing, modeling, and report platforms; utilities and program administrators; insurers or advisers when appropriate.
Utility and rebate-program information	Utility provider, utility account number, energy-use or billing history when provided or authorized, program forms, eligibility information, rebate calculations, incentive status, and quality-assurance records. We do not ask for your utility-account password.	Enroll or assist you in utility-sponsored programs; model savings; prepare audit deliverables; submit or support rebate and incentive claims; comply with program requirements.	BGE, Pepco, other applicable utilities, program administrators, quality-assurance vendors, and authorized program contractors.
Photos, video, diagnostic imagery, and recordings	Photographs and video of the property, equipment labels, attic or crawl-space conditions, thermal or diagnostic images, and—where notice and legally required consent are provided—audio or video recordings of calls or visits.	Document existing conditions; prepare reports; explain findings; plan and verify work; train staff; resolve disputes; and, only with separate permission, create testimonials or marketing content.	Customer; project staff and subcontractors; utilities or program administrators; secure storage and transcription providers; marketing channels only with separate permission.
Transaction and payment information	Services purchased, estimates, invoices, payment status, refunds, and transaction identifiers. Card details are generally collected directly by a payment processor, such as Square or another processor we use.	Process payments; maintain accounting and tax records; prevent fraud; manage refunds, disputes, and collections.	Payment processors, accounting providers, banks, advisers, and government authorities as required.
Internet, device, and website-use information	Browser and device type, operating system, pages viewed, links clicked, referring URL, approximate location derived from IP address, cookie or similar identifiers, and website logs.	Operate and secure the website; troubleshoot; understand website use; measure communications and campaigns; improve content and user experience.	Website host, security, analytics, content-delivery, and communications providers.
Marketing, survey, and feedback information	Newsletter choices, promotional preferences, survey answers, reviews, referrals, testimonials, and responses to campaigns.	Send requested content; understand customer experience; improve services; publish a review or testimonial only as permitted.	Email and communications providers; review or social platforms; marketing providers acting on our behalf.

The examples are illustrative. A category may not apply to every interaction.

Sensitive information and information we do not need

Please do not send Social Security numbers, government identification numbers, financial-account passwords, medical information, biometric identifiers, or other highly sensitive information through our website forms, chat widget, email, or text messages. If sensitive information is reasonably necessary for a specific transaction, we will request it through an appropriate method and use it only for the stated purpose, with any consent required by law.

4. Sources of Personal Information

• Directly from you, including when you complete a form, use the chat widget, schedule an appointment, call or email us, exchange text messages, sign a document, make a payment, participate in an audit, or provide information during a home visit.
• Automatically from your browser or device through cookies, server logs, and similar technologies when you use the website or interact with an email or online feature.
• From utilities, program administrators, or other organizations when you authorize or request participation in a utility-sponsored audit, rebate, financing, or home-performance program.
• From service providers that support scheduling, communications, payments, analytics, website operation, reporting, or project administration.
• From referral sources, social-media platforms, public property records, and other lawful public or commercial sources.

If you provide information about another person, such as a co-owner, resident, or authorized contact, you should have authority to provide that information and should direct that person to this Policy when appropriate.

5. How We Use Personal Information

• Provide, personalize, and improve our website, energy audits, diagnostic testing, estimates, reports, home-performance work, and related services.
• Verify service eligibility; schedule and coordinate appointments; communicate arrival, follow-up, project, warranty, and customer-care information.
• Collect measurements and observations; model energy performance; prepare recommendations, prioritized measures, work scopes, estimates, and project documentation.
• Administer utility-sponsored, rebate, financing, and incentive programs, including submitting information to utilities or program administrators when authorized or necessary.
• Process transactions, issue receipts, maintain accounting and tax records, and manage refunds, disputes, collections, and warranties.
• Send newsletters, service announcements, educational materials, and promotions in accordance with your communication choices and applicable law.
• Operate, secure, troubleshoot, analyze, and improve our website, communications, systems, services, and business processes.
• Prevent fraud, misuse, security incidents, and illegal activity; protect people, property, systems, and legal rights.
• Comply with laws, regulations, subpoenas, court orders, licensing obligations, utility-program rules, insurance requirements, and enforceable contracts.
• Create aggregated or de-identified information that is not reasonably linked to an identifiable person and use it for lawful business purposes.

We do not use personal information to make solely automated decisions that produce legal or similarly significant effects about you.

6. SMS and Text Messaging Privacy Notice

Program description

Hometrust may send customer-care and/or promotional text messages to individuals who provide a mobile number and separately opt in. Customer-care messages may include responses to support requests, appointment coordination, arrival notices, ticket or project updates, requested follow-up, and other communications related to an existing inquiry or service. Promotional messages may include special offers, discounts, events, educational content, promotions, and service announcements.

Separate and optional consent

Where we offer both customer-care and promotional messaging, the consent choices are presented separately. Agreeing to customer-care texts does not enroll you in promotional texts. Promotional text consent is voluntary and is not a condition of purchasing goods or services. You may receive customer-care communications that are necessary to complete a transaction or respond to your request even if you do not consent to promotional texts, to the extent permitted by law.

Information used for messaging

We may maintain your mobile number, the date, time, source, and scope of your consent, message content and delivery information, and opt-out or help requests. We use this information to operate the messaging program, respond to you, document consent, honor communication preferences, prevent abuse, and comply with law.

No third-party marketing of mobile data

No mobile information will be shared with third parties or affiliates for their own marketing or promotional purposes. Text-message originator opt-in data and consent will not be shared with any third parties, except service providers, aggregators, carriers, and platform providers that support delivery and operation of the text-messaging service. Those providers may use the information only to provide or support the messaging service and related compliance functions.

Opting out and getting help

You may revoke text-message consent at any time by replying STOP to the number that sent the message or by contacting us at 301-957-6532 or info@hometrustremodeling.com. We may send one confirmation message after an opt-out request. To re-enroll, use the original opt-in method or otherwise provide new consent. Reply HELP for help or contact us directly.

Frequency, charges, and delivery

Message frequency varies based on your interactions and the program you selected. Message and data rates may apply. Your wireless carrier is not responsible for delayed or undelivered messages. Delivery is subject to network availability and is not guaranteed.

Do not send payment-card details, utility passwords, Social Security numbers, medical information, or other highly sensitive information by text message.

7. Email, Telephone, and Other Communications

You may unsubscribe from promotional emails by using the unsubscribe link in the message or contacting us. You may ask us not to make promotional calls by telling us during a call or contacting us. Even after you opt out of marketing, we may send non-promotional communications about an inquiry, appointment, contract, project, payment, warranty, safety issue, legal notice, or other transaction.

Where we record a telephone call, video meeting, energy audit, or other conversation, we will provide notice and obtain consent required by applicable law. You may ask whether a conversation is being recorded. Marketing or public use of an identifiable recording, photograph, or video requires separate permission unless otherwise permitted by law.

8. Cookies and Similar Technologies

We and service providers may use cookies, pixels, local storage, server logs, and similar technologies to operate the website, remember preferences, keep forms and chat features working, protect against fraud, understand website traffic, measure communications, and improve content.

• Necessary technologies support core functions, security, forms, chat, scheduling, and preference storage.
• Analytics technologies help us understand how visitors use the website and whether content or campaigns are effective.
• Advertising or social-media technologies, if enabled, may help measure or deliver our own advertising and may be governed by the provider’s privacy notice.

Most browsers allow you to delete or block cookies. Blocking some technologies may prevent parts of the website, chat widget, scheduling feature, or forms from functioning correctly. Some browsers offer a “Do Not Track” signal, but there is not a single industry standard for responding to it. Where applicable law requires us to recognize a valid opt-out preference signal for covered processing, we will do so.

9. How We Disclose Personal Information

We may disclose personal information only as reasonably necessary for the purposes described in this Policy:

• Service providers. Vendors that provide customer relationship management, chat, email, text messaging, scheduling, website hosting, cloud storage, security, analytics, transcription, document preparation, payments, accounting, and similar services. These may include LeadConnector for chat, CRM, and messaging; Calendly for scheduling; and Square or another payment processor, where used.
• Utilities and program administrators. BGE, Pepco, other utilities, program administrators, quality-assurance vendors, and authorized contractors when you request or participate in a utility-sponsored or rebate program.
• Project personnel. Employees, subcontractors, inspectors, consultants, suppliers, and other parties that need the information to prepare an estimate, perform or verify work, deliver materials, or support a warranty.
• Professional advisers and insurers. Attorneys, accountants, auditors, insurers, and other advisers that have a legitimate need for the information.
• Government, legal, and safety disclosures. Courts, regulators, law enforcement, licensing authorities, utility-program authorities, or other parties when required by law or reasonably necessary to protect rights, safety, property, systems, or the public.
• Business transactions. A prospective or actual buyer, lender, insurer, successor, or adviser in connection with a merger, sale, financing, reorganization, bankruptcy, or transfer of all or part of the business, subject to appropriate safeguards.
• At your direction or with your consent. Other persons or organizations when you direct us to disclose information or separately authorize the disclosure.

We may disclose aggregated or de-identified information that cannot reasonably be linked to you. We require service providers to handle personal information consistently with their role and applicable contractual and legal obligations.

10. No Sale of Personal Information; No Sale of Leads

Hometrust does not sell personal information for monetary compensation and does not operate as a data broker or lead seller. We do not disclose mobile numbers, text-message opt-in records, or consent to third parties or affiliates for their own marketing.

We may use first-party analytics, communicate with people who have interacted with us, and advertise our own services. If our practices change in a way that applicable law treats as a “sale,” “sharing,” or targeted advertising, we will update this Policy and provide any required notice and opt-out method before engaging in the changed practice.

11. Utility and Home-Performance Programs

When you request an audit or project through a utility-sponsored program, we may collect and submit information needed to verify your account, model energy savings, prepare program reports, calculate incentives, process rebates, complete quality assurance, or comply with program rules. This information may include your utility account number, service address, energy-use information, property characteristics, diagnostic results, recommendations, project scope, invoices, and test-out results.

The utility, program administrator, financing provider, or other program participant may independently control information it receives and may provide a separate privacy notice. Their privacy practices are not controlled by this Policy.

12. Photographs, Video, Audio, and Marketing Content

During audits and projects, we may photograph or record property conditions, equipment, labels, measurements, test procedures, and completed work. We use this material for reports, estimates, project planning, quality assurance, training, warranty support, and dispute resolution.

We seek to avoid unnecessary capture of people, private papers, computer screens, or unrelated personal belongings. If material includes identifiable people, voices, addresses, or other identifying details, we will use it for public testimonials, social media, advertising, case studies, or educational content only with appropriate notice and separate permission, unless the use is otherwise permitted by law.

A website privacy policy is not a substitute for any consent required to make an audio or video recording. We will obtain recording consent in the manner required by applicable law.

13. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Policy, including to provide services, maintain project and warranty records, administer utility programs, document consent and opt-outs, comply with tax and accounting rules, resolve disputes, enforce agreements, and meet legal or insurance requirements.

• Inquiry, chat, and scheduling records are retained while an inquiry is active and for a reasonable follow-up period, unless a longer period is needed for consent records, suppression lists, security, or legal purposes.
• Customer, audit, contract, project, rebate, and warranty records are retained for the life of the relationship and for applicable program, warranty, accounting, insurance, and legal periods afterward.
• Payment records are retained for accounting, tax, fraud-prevention, and dispute purposes. Full card information is generally retained by the payment processor rather than Hometrust.
• SMS and email consent, delivery, and opt-out records may be retained as long as needed to demonstrate compliance and continue honoring your communication choices.
• Photos, videos, diagnostic images, and consented recordings are retained as part of the project record when reasonably necessary. Marketing material may be used until permission is withdrawn, subject to uses already made and other lawful retention needs.
• Website logs and analytics information are retained for reasonable operational, security, and measurement periods.

When information is no longer needed, we may delete, destroy, aggregate, or de-identify it, subject to backup cycles and legal obligations.

14. Data Security

We use reasonable administrative, technical, and physical safeguards designed to protect personal information in light of its nature, volume, and sensitivity. Measures may include access controls, authentication, secure service providers, device and account protections, employee or contractor confidentiality requirements, and procedures for responding to suspected incidents.

No website, transmission, storage system, or security measure is completely secure. Please use care when sending information electronically and notify us promptly if you believe your interaction with us or information you provided has been compromised. We will provide legally required notices of a data breach or security incident.

15. Your Choices and Privacy Rights

Depending on your location and subject to legal exceptions, you may have the right to:

• Confirm whether we process your personal information and request access to it.
• Correct inaccurate personal information.
• Request deletion of personal information.
• Receive a portable copy of certain personal information.
• Opt out of the sale of personal information, targeted advertising, or certain profiling where those activities occur and applicable law provides the right.
• Withdraw consent for processing based on consent, including promotional text-message consent.
• Use an authorized agent where permitted by law.
• Appeal a decision regarding a privacy request where applicable law provides an appeal right.
• Exercise privacy rights without unlawful discrimination.

How to submit a request

Email info@hometrustremodeling.com with the subject “Privacy Request,” call 301-957-6532, or mail your request to 8345 Sperry Court, Laurel, Maryland 20723. Describe the right you want to exercise and provide enough information for us to locate the relevant records. Do not send a copy of government identification unless we specifically request it through an appropriate channel.

We may verify your identity by matching information you provide with information already associated with you. If an authorized agent submits a request, we may request proof of authority and, where permitted, direct verification from you. We will respond within the period required by applicable law. We may deny or limit a request where an exception applies, such as when information is needed to complete a transaction, honor a warranty, comply with law, protect security, or establish or defend legal claims.

Appeals

If we deny a request and applicable law gives you an appeal right, email info@hometrustremodeling.com with the subject “Privacy Appeal” and explain why you believe the decision should be reconsidered. We will provide a written response within the period required by law.

16. Maryland Residents

Where the Maryland Online Data Privacy Act applies, Maryland residents may have rights to confirm processing, access data, correct inaccuracies, request deletion, obtain a portable copy, and opt out of targeted advertising, sale, or certain solely automated profiling. The Act also provides a process to appeal a denied request and permits certain authorized-agent opt-out requests.

Hometrust does not sell sensitive personal data or knowingly use personal data of minors for targeted advertising. We use the request and appeal methods in Section 15 for Maryland privacy requests. Where the Act applies, we generally respond to a verified request within 45 days, may extend once by up to 45 additional days with notice, and provide a written appeal response within 60 days.

17. Children’s Privacy

Our website and services are not directed to children. We do not knowingly collect personal information online from children under 13, and we do not knowingly enroll minors in promotional text messaging. If you believe a child has provided personal information to us without appropriate authorization, contact us and we will take reasonable steps to delete it, subject to legal obligations.

18. Third-Party Websites, Embedded Content, and Social Media

Our website may link to or embed content from third parties, such as scheduling services, payment services, utilities, YouTube, Facebook, LinkedIn, review sites, or other resources. Those parties may collect information under their own privacy notices. A link or embedded feature does not mean that Hometrust controls the third party’s privacy or security practices.

Information you post publicly on a social network, review site, or public comment area may be visible to others. Use care before posting personal information publicly.

19. International Visitors

Hometrust is based in Maryland and directs its services primarily to the United States. If you access the website from another country, your information may be processed in the United States, where privacy laws may differ from those in your location. We do not represent that our services are directed to or available in every jurisdiction.

20. Changes to This Policy

We may update this Policy to reflect changes in our services, technology, legal requirements, or privacy practices. We will post the revised Policy and update the effective date. If a change materially affects how we use information already collected, we will provide additional notice or obtain consent when required by law.

21. Contact Us

Hometrust Remodeling, Inc.
Attn: Privacy
8345 Sperry Court, Laurel, Maryland 20723
Email: info@hometrustremodeling.com
Telephone: 301-957-6532
Website: https://www.hometrustremodeling.com